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ABOUT

Developed a full digital strategy set-up for the Italian office of the French engineering service integrator.

1. Analyze

2. Design

3. Implement

1. CASE STUDY

Digital Strategy setup for the Italian branch of the engineering holding.

2. RESULT

+350 marketing qualified leads in 6 months of activities, 45 new prospects, 7 new clients covered in industrial sector.

3. Experience

Approach, Convince, Close. The three phases of the engineering sales process, with a peculiar feature: 92% of the purchasing department managers doesn’t fill forms in b2b sector. 


Project Details

Client: Ortec IT / Ortec Group

Date: April 26, 2019

Online: www.krein.it/portfolio/ortec-group

[ 2018-2019 ] Developed a full digital strategy set-up for the Italian office of the French engineering service integrator. The Group supports the industry in a wide variety of sectors, such as petrochemicals, chemicals, Oil & Gas, aeronautics, pharmaceuticals, nuclear power or agri-food, for the realization of their projects in France and around the world.
Founded and led by André Einaudi, Ortec is an independent, unlisted Group with 12,000 employees across 24 countries via 32 subsidiaries, and generating revenues of €1.2 billion.

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