Atlante
Building Atlante’s Digital Ecosystem: Website Overhaul and Business Intelligence Integration
Atlante asked Krein to create a New Digital Website Ecosystem from scratch, which involved a website overhaul and Atlante’s system and Business Intelligence integration. Crafting the whole Digital Ecosystem required managing and connecting different teams for a total of 18 people involved in the project.
End-to-End Website Design and Development: From Customer Journey Analysis to Multilingual Launch
After conducting an in-depth Customer Journey and Competitive Analysis, Krein developed new Buyer Personas, designed the Website’s Wireframe and UX structure, and coordinated the UI implementation with external partners. The project required managing and aligning various teams, such as a UI boutique and a creative agency known for supporting Uber’s campaigns.
This process was followed by Website Development, testing, and validation. Content wise, the Website has been supplemented with a SEO & Keywords Analysis, a process based on copywriting supervising & improvement and the following translation in 5 languages.
