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Generative AI App Spending Hits $1.1 Billion in 2024: What It Means for B2B Marketing

Generative AI app spending hit $1.1 billion in 2024. Discover what this AI-driven shift means for B2B marketing, digital strategy, and brand visibility.

February 11, 2025

Google U-Turn on Third-Party Cookies: A Win for B2B Marketers

Google delays third-party cookie phase-out, giving B2B marketers time to adapt. Diversify data strategies now to stay ahead of privacy trends and regulations.

August 23, 2024

They "Just Did It"

September 19, 2022

A Very Special Number

July 4, 2022

B-2-Billions: Salesforce Buys Slack for $ 27.7 bln

June 6, 2022

Educational VR

January 7, 2021

2019 for Krein

December 23, 2019

Krein At IWAMA 2019 in Plymouth, UK.

November 30, 2019

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The Krein project, realized thanks to funding from the Tuscany Region within the framework of the "PR FESR 2021-2027 DIGITAL ENTERPRISE CALL" program, involved an investment of €105,524.00, of which €58,238.00 was a non-repayable grant. Thanks to the facilitated investment program, the company was able to embark on a path of technological and organizational innovation.

The project "Krein between Asia and America," carried out thanks to funding from the Tuscany Region under the "PR FESR 2021-2027 SME SUPPORT – EXPORT 2023 Internationalization Call" program, involved a total investment of €133,515.00, of which €64,815.50 was a non-repayable grant. Thanks to this investment, Krein was able to strengthen its presence in international markets, with particular focus on Azerbaijan and the United States.

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