B2B Digital Strategy

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1. Supply Chain Analysis

2. Value Stream Mapping

3. Marketing & Sales Alignment

4. Industrial Marketing Consulting

5. Buyers Journey Mapping

6. CRM Strategy

Designing a B2B strategy means to immerse in the business reality and in the logics at the base of a specific sector. It means adopting language, technicism, but -above all- ways of thinking proper of the actors who are part of it. Because of the high-unit-value products – often engineered to order – the goal of a website is the generation of a qualified lead. 

The approach devised by Krein summarizes the most common patterns in the engagement process in those areas where engineering is the foundation of a product development. 

The purpose of each digital channel is therefore to enable the relationship with key contacts within companies, so as to increase the likelihood of requests for information (RFI) and quotations (RFQ), establishing long-term relationships.

Website Management

94% of all B2B buyers conduct online research before purchasing. Krein develops web solutions that mix finesse aesthetics with functionality.

Our team of developers is able to create completely custom websites that rely on the most used CMS platforms, preferring WordPress for ease of management and updating.

Why WordPress?

WordPress is the most popular open-source blogging engine in the world.  It has a strong community offering thousands of plugins and themes—many for free. 

Since the goal of a website is to attract as much traffic as possible in an organic way, WordPress proves to be the most suitable solution, resulting in effective indexing.

The first step in dealing with a web project is analysis and research.

During this phase we gather all the information we can, regarding the industrial sector, the supply chain and its actors, the typology of customers and the overall goals and expectations of the project.

B2B Digital News

Meet us at Automa 2021 – Automation and Digitalization Congress 2021
Jacob | 15, April

Digitalization in Oil & Gas and its importance in new business development We are glad to announce that

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B-2-Billions: Salesforce buys Slack for $ 27.7 bln
Jacob | 03, December

B-2-Billions: Salesforce buys Slack for $ 27.7 bln It’s time for remote working and cloud computing: Californian software

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Empathy beyond Tools: the “Solo-Worker” dilemma
Jacob | 14, March

Empathy beyond Tools: the “Solo-Worker” dilemma How to better manage Remote Working at Time of Crisis   It

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